Sources

Bibliography

Sources

Financials and shareholder returns are primary, reported figures from SEC EDGAR 10-K filings; executive pay is from DEF 14A proxy disclosures. The cost-of-living claims are from a secondary news source pending earnings-call transcripts. All amounts are nominal U.S. dollars.

Sources

All figures are nominal U.S. dollars. Financials are reported SEC filings; pay figures are proxy disclosures.

Claims (01)

  • Yahoo Finance, "Running out of money: Kraft, McDonald's, Whirlpool…", 2026-06-05. Proximate source for the four companies' cost-of-living warnings. Speaker/role attributions cross-checked against company press releases and proxy statements; exact quote wording pending earnings-call transcripts.

Financials & shareholder returns (02, 07)

  • SEC EDGAR XBRL companyfacts API — https://data.sec.gov/api/xbrl/companyfacts/CIK<cik>.json (full-year 10-K values). CIKs: McDonald's 0000063908, Kraft Heinz 0001637459, Whirlpool 0000106640, Planet Fitness 0001637207.
  • Concepts: Revenues / RevenueFromContractWithCustomerExcludingAssessedTax / SalesRevenueNet (revenue), NetIncomeLoss, OperatingIncomeLoss, PaymentsForRepurchaseOfCommonStock, PaymentsOfDividendsCommonStock / PaymentsOfDividends, StockholdersEquity.
  • Recent-year revenue/income cross-checked against stockanalysis.com (2021–2025).

Executive pay & pay ratio (04, 05)

  • SEC EDGAR DEF 14A proxy statements, 2026 filings:
    • McDonald's — .../data/63908/000119312526145548/mcd-20260407.htm
    • Kraft Heinz — .../data/1637459/000119312526141397/khc-20260402.htm
    • Whirlpool — .../data/106640/000119312526100387/d41071ddef14a.htm
    • Planet Fitness — .../data/1637207/000163720726000019/plnt-20260325.htm
  • CEO total comp from each proxy's Pay-versus-Performance table ("SCT Total for PEO") and Pay Ratio Disclosure; ratios and disclosed medians from the Pay Ratio Disclosure.
  • Full filing index (FY2015–2026 proxies) retrieved via the SEC submissions API for the v1.1 full-decade backfill.

Market cap (03) — v1.1

  • Year-end closing prices: Yahoo Finance chart API — https://query1.finance.yahoo.com/v8/finance/chart/<ticker>?interval=1mo (reachable via curl).
  • Shares outstanding: SEC 10-K cover count (dei:EntityCommonStockSharesOutstanding).

Layoffs (08) — v1.1

  • McDonald's 2023 restructuring: CNBC 2023-04-03; Bloomberg 2023-04-07.
  • Kraft Heinz: Gulf News (2015 seven-plant closure); WARN Act filings (warnfirehose.com, 9 notices / 1,628 workers, CA/MD/NY/WI); press Feb 2026 (~1,000 amid split).
  • Whirlpool: Bloomberg 2024-04-24 (~1,000 office); Manufacturing Dive 2025 (Amana, Iowa plant; N.A. chief Juan Carlos Puente); cumulative 1,700+ Mar 2024–Oct 2025.

CEO net worth (09) — v1.1

No reliable total-net-worth figures: these are non-founder professional CEOs absent from wealth trackers. Field left blank by design; the sourced proxy (beneficial ownership × price = company equity floor) is deferred. Estimates must never be published as fact without a citation.

Access note (for the runbook)

SEC endpoints require a declared User-Agent header; reachable via curl, 403 to header-less fetchers. macrotrends (402) and Stooq (JS challenge) were unusable for prices; Yahoo's chart API worked. WebFetch is 403'd by SEC — use curl for all SEC/proxy pulls.